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Press Room: September 2007
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THE NATIONAL ORGANIZATION FOR DIVERSITY IN SALES AND
MARKETING DRAWS PROFESSIONALS NATIONWIDE TO ATLANTA
OCTOBER 4-5 TO DISCUSS STRENGTHENING CONSUMER AND
EMPLOYER BRAND IN DIVERSE MARKETS
More Than 20 Speakers and Presenters are
Scheduled to Participate
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Chris Gardner
CEO
of Gardner Rich, Inc.
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Steve Stoute
CEO
of Translation Consultation and Brand Imaging
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Raleigh, NC (BlackNews.com) - The
National Organization for Diversity in Sales
& Marketing (NODSM -
www.minoritymarketshare.com) announced
today that Chris Gardner, whose rags to
riches life story portrayed by
Oscar-nominated actor Will Smith was
chronicaled in the movie Pursuit of
Happyness, will be the luncheon speaker
for day two of its 3rd Executive Leadership
Summit, October 4-5, 2007 in Atlanta.
Gardner who went from homelessness to
becoming a multimillionaire and much
sought after speaker on how to make it
in business, will keynote the Friday,
October 5th closing luncheon and host an
invitational book signing and reception
at the Omni Hotel at the CNN Center. The
luncheon, open to the public, will be
held from noon until 2 p.m. and
individual tickets may be purchased for
$100.
With the theme "Awareness,
Engagement and Relevancy:
Strengthening your Consumer and
Employer Brand in Diverse Markets,"
the conference held in Atlanta for
the second time in three years,
offers networking opportunities for
business persons with decision
making executives from across the
country along with opportunities for
brand strengthening with consumers
and potential employees in diverse
communities.
"According to projections by
the US Census bureau, minorities
will make up half of the
population by 2050. Companies
who are positioning themselves
in the marketplace for this
reality will be putting their
organizations at a competitive
advantage. Our summit will
provide attendees with the tools
and valuable information they
need for growth in this emerging
segment," said Shelley
Willingham-Hinton, founder and
president of the National
Organization of Diversity In
Sales and Marketing.
Another highlight of the two
day conference is the
opening luncheon
presentation by Steve Stoute,
CEO of Translation
Consultation and Brand
Imaging. Mr. Stoute was
recently featured in
Business Week for the
strategic partnerships he
has arranged between
high-profile artists such as
Gwen Stefani, Justin
Timberlake and Mary J. Blige,
with blue-chip marketers
such as General Motors,
McDonald's, Procter &
Gamble, Hershey and Estee
Lauder to more market share
in urban communities. This
luncheon will take place
from noon until 2 p.m. on
Thursday, October 4th, and
is also open to the public.
Individual tickets may be
purchased for $75.
Sponsors include
executives with IAC,
Microsoft, Bank of
America, Pitney Bowes,
Johnetta Cole Global
Diversity and Inclusion
Institute and Black
Enterprise.
For more information
about the Summit and
registration details
are available online
at
www.minoritymarketshare.com.
For information on
corporate
sponsorship
opportunities please
email
summit@minoritymarketshare.com
or call
-888-689-8896 ext.
4.
NODSM is
partnering with
FORTUNE Custom
Projects to
publish a
special
advertising
section focused
on the subject
of diversity
that will appear
in FORTUNE
Magazine's
October 29th
issue.
About the
National
Organization
for
Diversity in
Sales and
Marketing (NODSM)
The National
Organization
for
Diversity in
Sales and
Marketing is
a
membership-based
professional
organization
based in
Raleigh,
N.C.,
created to
be an
invaluable
resource for
small
businesses
and major
corporations
that want to
increase
their market
share in
multicultural
markets.
NODSM is a
premier
think tank
and
corporate
resource,
providing a
National
platform
with an
Organized
approach to
Diversity of
thought,
race,
gender,
sexual
orientation,
physical
ability, age
and
lifestyle.
NODSM
approaches
sales
professionalism
and
multicultural
Marketing as
a discipline
and offer
innovative
solutions
that address
the problems
and
opportunities
of diversity
and
multiculturalism
in corporate
America.
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